E-commerce is a jungle gym, not a rocking chair. Customer desires are constantly evolving, leaving brands scrambling to keep up. Sure, some basics never go out of style – personalization and a frictionless journey are still top priorities. Today’s online shoppers want curated experiences that feel like a conversation, not a sales pitch. They crave control, choosing how they interact with your brand, from their preferred payment method to their communication channel of choice.
Mobile is the new storefront, and it’s swamped! Customers are shopping on their phones more than ever, demanding a seamless and engaging experience. But with so much competition vying for attention, how do you make your brand stand out in this crowded mobile marketplace?
The Power of Video: Captivate Your Customers on Mobile
Did you know? A whopping 96% of people turn to videos to learn about products and services, and 70% of consumers watch them on their mobile devices! This presents a powerful opportunity to connect with your audience in an immersive and captivating way.
Imagine offering your customers an immersive video experience directly on their phones. A native mobile app showcasing your products or services in the most captivating way, directly influencing their purchasing decisions.
Here’s where our exciting partnership with Lively comes in.
Keeping these customer expectations top of mind, we’re excited to announce our partnership with Lively – a video commerce platform that empowers you to create immersive shopping experiences with features like shoppable feeds and live product demonstrations.
The integration between Apptile and Lively empowers businesses to take their customer engagement to a whole new level. Imagine shoppable feeds – curated content featuring images or videos with products directly linked to purchase options – seamlessly integrated within your mobile app. This is exactly what the Apptile and Lively partnership offers.
Lively’s stunning shoppable video features become seamlessly embedded within Apptile’s design templates. This means customers can browse, discover, and instantly buy products all within your app – no more switching back and forth.
It’s like having a built-in shopping channel – one that keeps users engaged and eliminates the friction of traditional social media shopping experiences. This streamlined journey makes buying a breeze, turning product discovery into instant gratification.
Live Commerce : Enable interactive live streaming on all social media channels to reach your customers where they are.
Video Carousel: Go beyond static images! Imagine a captivating carousel showcasing a series of shoppable video feeds within the Apptile mobile app.
Picture-in-Picture (PiP) Video: Users can keep watching minimised videos while browsing other app sections, maximising exposure to their brand and product offerings.
Shoppable Stories: Showcase products and experiences with integrating your social media stories within your app. Viewers can instantly purchase within the story, having a more immersive experience.
Hero Videos: Lets you showcase your brand with impactful video content in the prime real estate of your Apptile app. These videos can be interactive, driving users to product pages or carts.
Ready to optimise your customer engagement? Book a demo to learn more!